I bought this thinking it would taste like Moccona "5" strength instant, with some hazelnut flavour/smell.
The smell is certainly there - it's very nice.
But the taste? Like bitter water. There's no taste of coffee or anything - just bitterness.
The only way I can drink it is to put a teaspoon of honey and with powdered milk.
The smell is the only reason I am rating 2 stars instead of 1.
Very, very disappointing introduction to flavoured Moccona.

Not sure if this was brought out as a competitor to Nescafe Hazlenut sachet...I thought it may have been. That's why I tried it, since I liked the Nescafe brew a lot.
Sorely disappointed by the Moccona brew. I could not drink it.
The only way I can use up the jar is to take 1/2 a teaspoon of the Moccona Hazelnut and 1/2 teaspoon of Moccona Kenya (which I like) and 1/2 teaspoon of Cadbury Hot Chocolate!! Otherwise neither my wife nor I can even drink a mouthful of the Moccona Hazelnut coffee.

I am a big fan of Moccona since past one year. I loved their caramel and indulgence flavours. However, recently I bought this Hazelnut flavour infused one and that turned out to be a big disappointment. It just doesn't taste like coffee at all.

Let me state at the outset that my instant coffee of choice IS Moccona - the Exotic blend. However, this one is a huge disappointment. Being a lover of the occasional hazelnut latte I thought Moccona's recent release might be worth trying. However, I find it to be a somewhat bitter, artificial and unsatisfying imitation of the real thing. Even more disappointing was Moccona's response when I asked for a refund in the absence of any other way of sampling their product - no, we don't give refunds! So buyer beware, you just have to hope you're g...