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Pure Blonde

Pure Blonde (page 2 of 3)

1.9 from 51 reviews





  • 4 reviews



Was my brew of choice, could drink all night and not wake up with a hang over. Now it is being pitched as a women's drink with less calories etc but tastes like dishwater. Seems like they have lost their faithful drinkers in pursuit of making it's a women's drink. The women I know liked it already anyhow. Good beer gone!

Ian Grant

Ian GrantSanctuary Point

  • 3 reviews

When "less" is NOT "fewer"


My review is about the moron who wrote the excruciatingly ignorant television advertisement. To him; if you don't know when to use the word "fewer" instead of "less", then sack yourself and employ someone who has graduated from high school!!! Moron.

Dave MacPhail

Dave MacPhailWestern District, VIC

  • 7 reviews
  • 1 like

Weak and perfumed


I like beers in this range but Pure Blonde does not flick my switch. Its appears to be a wanna be beer with a perfumed taste that put me off from sip one. It didnt pack any punch either so I am afraid its not the beer for me.



  • 26 reviews

Very disappointing and uninspired beer


I'd rather drink water than this beer. It tastes too artificial and has no malt or hop profile at all. It would be so much easier to make this beer taste decent and I don't know why they don't just do that. Avoid drinking this beer and spend your money on something much better because this is not worth it.

So Disappointed


I liked the original taste heaps better, do not like this new one at all, so disappointing...Don't know why they had to change it.

pure blonde ultra low carb beer


Well the worst beer ever,bought this to try for new years eve and went home sober,utter revolting hoppy crap and will never buy this again.



  • 2 reviews



Bring back the premiums. The ultra tastes soapy. Shocker decision. Another case of change sake. You have converted me to a Superdry drinker.

Ruined a good beer


Another magical marketing stroke of genius to change a great beer into an absolute shocker.

Have moved on but should CUB admit their mistake and revert back to the old brew like they did with VB, would give it another chance.

New Pure Blonde is bad


BIG mistake changing Pure Blonde formula C.U.B, You've lost a long term customer. Have gone over to Cape Cyan Natural Blonde, 4.6% much cheaper and tastes exactly the same as the old stuff.

Never buying it again


All ways drunk the original, but after trying the new recipe.. Never buying that rubbish again... Spewing.... Looking for a new beer now...


VicSydney, NSW

  • 2 reviews

OMG they destroyed our favourite beer


My husband usually drinks Pure Blonde and every now and then I have one. I had my first Pure Blonde since the recipe change this afternoon on an extremely hot day and immediately I noticed the change in taste and think it tastes terrible. Before it was a nice refreshing taste and now it tastes bitter. Why on earth did they change a beer that was so popular. Don't tinker with a recipe that works.

If it ain't broke, don't fix it.


The original Blonde was perfect. Whoever the moron is that decided to change this excellent brew needs to be sacked. Bring back the real thing.


RossMargate, Qld

A great beer ruined!


I have enjoyed Pure Blonde from the time it was first released, but the "new improved" version is like dishwater and I simply cannot stand it. Like other reviewers, I too am now looking for a new tipple.


tuckWA, 6061

  • 9 reviews

When is a beer not a beer




  • 2 reviews



Ruined a great beer. I won't buy it again until they go back to the original. 10 years of a carton a week was brand loyalty. No more. Back to Tooheys New



  • 2 reviews

Looks & Tastes like Plain Brand rubbish


My Local bottleshop owner said to me "they've changed your beer"
I said "oh, that's ok, they won't have done much- CUB wouldn't be so stupid to muck with a good thing"
It's such a disappointment to drink now. Like others have, I emailed the brand manager & got the same watery reply (like the beer) about a healthy beer option.
That's what water's for & it's free from the tap.
If it's any consolation, the Blonde Mid is as close as I can find to the real thing, but as soon as I find a non-CUB alternative, I'm swapping.
Stupid, stupid move CUB.

No Longer Drinking Since The Recipe Change


I used to drink Pure Blonde at least once in every 2 carton purchases. I never bought it for the low carbs, I just liked the light but still hoppy lager taste. It was a lighter and slightly cheaper version of the Boags Premium lager that is my other standard drink. Since the change I just drink Boags Premium now. Not a bad thing really.

Very watery compared to old style


It has gone from enjoyable to just acceptable flavour seems to have suffered immensely
Very strange flavour now. The fourth bottle started to taste a bit like carbonated squeezed lemon

why change a good thing


I,ve drank pure blondes for years in preferance to db export33. The new version has lost its crispness and tastes like a very average low alcahol beer.I have diabetes and the old variety was certainly low enough in carbs for me. Looks like it'll be the nz stuff from now on

The Death of Pure Blonde.......


Brewed carbonated water.....we too started drinking pure blonde at its launch back around 2004. We rolled with the few minor changes until now. I emailed CUB to provide feedback expressing disappointment that after all these years of enjoyment, we would now have to find an alternative beer. I received a courteous reply advising the new Pure Blonde is gluten free & extremely popular, with little acknowledgement of what we considered "Constructive Feedback". Very disappointing.

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