It just doesn't have that smooth creamy texture. The flavour is passable. But the reduced fat content disqualifies it as ice cream. A good ice cream is at least 10% fat. This may be Blue Ribbon, but it's not ice cream. Please increase the cream content and restore it to top shelf quality.

The texture chages as it softens.

As a kid I used to love this rich and creamy ice cream. Now Blue Ribbon has an artificial and unnatural tinge to it. I'm not sure why Streets has messed with what used to be a premium recipe.

I love a good affogato, and this ice cream just refuses to melt. Read the ingredients and you'll see why. And why do you need to add gelatine? Never again.

Artificial. Gelatine filled. It just tastes wrong.

Blue Ribbon used to be different from the rest because of the buttermilk, they've lost a loyal customer because they've removed their point of difference. It tastes fine as ice cream, but it is no longer the special Blue Ribbon product, just second rate like the rest. Others are better.
It's OK ice cream
Not worth the price

Streets the once trusted name in ice cream has recently downgraded its ice cream to include vegetable oils and other bad fillers. A quick look on the side of the tub now shows fat reduced for the standard ice cream product (not the Light version). Streets confirmed with me that they are now messing around with the recipe. I only noticed the issue with a recent purchase of the product. It was gummy in taste and texture. I had to investigate the ingredient list and write to Streets to find out more. Just got nonsense spin back from them indicating they are being about a healthier product. Yeah, right! They just want to use cheap and nasty ingredients.

Downgraded quality, not as good as it once was.

I used to love the rich, eggy, custardy taste of Streets Blue Ribbon Ice Cream. But alas, it has lost the very thing that stood it apart from the rest of the supermarket brands. The label used to read "made with wholesome buttermilk" but now it reads "made with wholesome dairy milk". The label also reads that it is now "reduced fat". Didn't Streets have a light version of the Blue Ribbon already so that consumers could make this choice themselves? If I want to buy a reduced fat ice cream, I will be the maker of that decision - I don't want...