SureFeed Microchip Pet Feeder
7 reviews
Very Happy!!! My microchip pet feeder got broken at a boarding kennel so I asked sure feed if I could purchase a spare part for the feeder however they informed that particular part was not available instead they replaced the whole unit for free. I bought a microchip pet feeder in September 2025 and was very impressed with it. We sent our cats… Read more
to a cattery over Easter and one of the microchip the pet feeder got broken during their stay due to forced opening the feeder.
I enquired from Sure Feed if I could purchase a spare part for the feeder however they informed that particular part was not available instead they replaced the whole unit for free.
This kind jester is much appreciated!
This microchip controlled feeder is so good - perfect to stop our kitten stealing our older cat’s food. Easy to use and clean. Comes with a training mode although we skipped that as our cat picked it up quickly and just needed a bit of encouragement. Info on the app is handy if you want to check the cats eating ok and how much, it’s also good for… Read more
portion control if you need it. We already have the sure pet cat flap so now both are managed on the same app.
It says good for a multi cat household but you would need one per cat - confused me a bit when I was first doing my research. Isn’t a problem for us as the kitten aleast inhales his food - haha.
Stops the fat one from eating everything and the others from dying. No dumb collars required. Just wish it integrated with a voice assistant. Show details
Cat is happy, we are happy, dog is miserable – We had to keep a very hungry Border Collie from constantly eating the cat's food. Every single day the dog would troll the house looking for the location of the cat food bowls, many times. This was getting very tiresome as we had to keep the bowls in separate rooms and make sure the door was closed when the cat was done eating. If not, food… Read more
gone.
This Microchip Pet Feeder seemed like the answer. It was marketed at our specific use-case plus a few other interesting ones and I couldn't find anything which came close. I wanted automation (tick), ease of use (tick) and not having to care about watching the cat or the dog. Using the microchip is an excellent idea as it would shut the lid if another microchip (not the cat's) was close enough to be read and thus save the food.
Putting this into practice wasn't too bad. Every cat will treat this exercise differently based on their breed and personality, but our tortoise shell (an older cat) was quite edgy around it and the door sliding open wasn't appreciated (even though it's quite smooth and quiet). This went on a few days so I dragged her kicking and screaming to this device and placed a new yummy food in it. This seemed to solve the problem of approach. Within a few more days she'd quietened down and I could place her before the bowl, the lid would open up and she would tentatively get into the food. Few more days after that she was approaching it herself and taking the food. After a week or so, second nature and doesn't care about it. So i'd call this a win-win. Dog couldn't get into it at all even though he'd be checking out the bowl multiple times a day.
The only down side I have found is that when the cat moves away, there's a small gap of time where the chip reader waits and then closes the door. On one occasion only, the dog rushed in after the cat left and jammed his snout into the closing door. The door ended up getting stuck half open and he was still able to use his tongue to get all the food out. A very determined dog it is. We've made allowance for that now as I wouldn't have thought it possible to get in there that fast initially. Our dog will not however, hang around the cat's bowl while she is eating as he could cop a pounding from her, but from other reviews i've read this is possible with other dogs and cats, so something to be aware of and they can exploit the time gap. Maybe get it off the floor (to thwart a dog at least).
Even though it solved our problem very well, it feels kind of cramped and small. One of the issues training with the cat was her feeling like she was getting into something by going under the ring and therefore being boxed in. Only when the head is under the ring does the door open. Not every cat will be that apprehensive but our cat is old and definitely didn't like the prospect of "entering" the device. It was also possible to approach it from behind and make it open, which is awkward to eat at for them, but it still works.
Overall, this is working extremely well for our use-case and I would recommend it to others who have the same issue.
simple, effective, very happy – We have two young cats, with one needing a special diet for a period of time. The vey recommended looking at these feeders and we are so pleased with them. They are easy to use and clean, keep the flies off food, and make it easy to feed the cats separately if needed, and know how much they have eaten etc. It took a short time for both cats to… Read more
be happy to use it (we used the training function that is provided) and within 1-2 weeks we were sorted. We were a little worried that they wouldn't take to it, but it all worked out. Very happy with the result.
Surefeed microchip feeder is a must have for multi-cat households – Surefeed microchip feeder Context I own multiple cats and some of them are very food motivated whilst others a grazers who like to take their time eating or a fussy eaters. The microchip feeder is the solution to this problem. It uses your cats existing microchip. There is another option is your cat doesn’t have a microchip. Overview The… Read more
Surefeed microchip pet feeder from sure pet care is a feeder that has a plastic cover that will only open and expose the food to the cat who has a microchip that has been matched /paired/added to the feeder. If a cat that hasn’t ben paired approaches the feeder, the food cover will remain closed. This means you can control which cat can access which food.
As we have some food motivated cats who are stubborn we purchased separately the rear cover as well.
The feeders arrive unassembled in a box. You need to remove from plastic, add c-cell batteries (not supplied), insert the food bowl, insert the hinged food cover / lid and slide the lock near the rear of the cover. Next you will need to press the add cat button on the back of the feeder. Stick your cats head inside the feeder for the microchip to register. If your cat doesn’t have a microchip there are rfid tags included that you can put on their collar and follow the same process.
There is a large button on the back of the feeder that you use to open and close the hinged food cover / lid. Each day when its feeding time you open the cover by pressing the button, remove the bowl, put the cats food in the bowl and then place the bowl back in the feeder. Press the big button to close it and voila, now only the right cat can access that food.
There is a smart ‘connected’ version of the feeder that is more expensive and requires power cords. I have not used that version. If you have one cat and you just want to keep the food fresher and stop flies being able to contact the food there is a cheaper option from surefeed which is movement triggered bowl and doesn’t have the microchip functionality.
For us each cat has their own feeder. You can load more than one cat to a single feeder but I haven’t tried this option as it doesn’t suit our needs. Perhaps if you had 3 cats and only one of them has food restrictions than that may be something that is useful for you.
Pros -only the cat with the matching microchip can access food in the feeder. This makes it great for multi cat households -keeps food fresher in the bowl and protects it from flies. -can be used for wet and dry food (2 different types of bowls included depending on your preferences) -easy to operate -perfect where cats have different dietary requirements or different eating habits. Or if you have a dog or another animal who likes to eat your cat’s food. -enables you to monitor how much your cat is eating each day if only 1 cat is assigned to each feeder.
Cons -expensive -doesn’t come with rear cover as standard and you have to pay an extra $30+ to buy one. Given the purpose of the feeder I think it should be included as standard. -takes 4 c cell batteries per feeder. Battery life can vary depending on the cats behaviour. You can get another model that uses AC for more money. -all come with grey mat and bowl as standard colour. You cant choose different colours when purchasing the feeder. If needed, its extra spend to get different colour mat and bowl set. It will cost approx. $15 for an individual coloured bowl, $30 for a 2 bowl set (if you need both for some reason) and about $15 for the coloured mat
Tips -it can take a little bit of time to get your kitty cats use to the feeder. Start by placing their food in the plastic bowl and placing it in front of the feeder with the door of the feeder open so that it doesn’t move. This will help your kitty get use to being near the feeder. Then progress the bowl onto the mat section, then to in the feeder without the door opening and closing. After that you can use the training setting and then the regular setting. Whilst this may feel slow, I think its faster in the long run as they don’t get the initial scare which can make them hesitant. -if you have a very food motivated cat, its worth buying the back cover. Without it, one of our cats would stick their head through the back of the feeder and keep it there to steal food even though the plastic cover was trying to close and hit them in the head. -its worth monitoring cat usage as occasionally the add cat button may inadvertently get pressed and another cat gets added to the feeder and is able to steal there food. - I don’t think the colours make any difference to the cats as they relate to the position of the feeder. Getting the different colour bowl and mat is more to help the humans
Would you recommend I would highly recommend the Surefeed microchip pet feeder. It has been an absolute game changer and must have item for us.
Good While It Lasted – The feeder comes with a 3 year warranty, but failed exactly 3 months after the warranty expired. SureFeed wouldnt honour the warranty. Becomes a very expensive pet feeder if it needs replacing every 3 years. Requires 4 x C size batteries which also adds to the cost of this feeder...
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