Coles Organic Fairtrade Gold Freeze Dried

Was recommended this as a cheap dupe Republica. It is definitely not. Almost undrinkable. I guess I have to go back to Republica despite how expensive it is now. Will keep trying other brands to see if there's any hope out there for those of us who are cash-strapped. Oh, and it's also $8. Show details

Price increase from $5 to $6 – **EDIT** I’ve dropped one star due to sudden price increase of $1 since my original review. No longer great value for money at $5 for 100g of sustainable, certified organic coffee. If you’re curious about strength, this is very mild - I compare it to Moccona 5, if not weaker. I’ll no longer purchase this product. Shame on you Coles - jacking up prices in the week leading up to Christmas! Show details

This is a perfect Instant Coffee – This Coffee is above average taste and put all others to shame at $4 a jar. Pity it's always out of stock then have to buy the inferior over priced offerings, I did find a Coles granulated for $3.60 good price for average coffee. Show details

I love this coffee more than Nescafé! – I’m a big sucker for coffee, I usually love Nescafé but never like mocona. This organic instant coffee is very tasty. Like coffee should, so coles you’ve won my coffee addicted heart. Show details

Very good everyday product – Moccona dark roast was my "everyday" coffee, interspersed with occasional Nespresso and Illy pods, plunger and brewed ground coffee etc but since Moccona's massive price rises I've been looking for cheaper alternatives of similar quality. Woolworths Classic was recommended but wasn't as good, however Coles Organic Fairtrade Gold is, and is cheaper… Read more

every day of the week, even when Moccona is one special. I know coffee has risen in price but Moccona's price increases have been astronomical.

So, Moccona has lost me, Coles has a new coffee buyer. Ain't competition good?

Inoffensive, but watery/bland – So this seems to be getting a lot of rave reviews...and I kinda get it, because a lot of the time instant coffee can be kinda nasty, and this isn't, and it's very affordable. So don't get me wrong, it's good value if you just want a cheap, not-nasty caffeine hit. My issue with it is that it barely tastes like anything once you add milk...it's… Read more

inoffensive, sure. But if you actually wanted to taste coffee when you drink your coffee I would recommend a different brand. My usual is Caffe Aurora's Medaglio D'oro at Woolies, only a dollar or so more expensive but it is fantastic and tastes strongly of coffee. This will do in a pinch - I only bought it because I'm temporarily staying somewhere quite far from a Woolworths...but yeah, if I had to buy again at Coles I'd be more likely to try the also-high-scoring Nescafe Gold 5 or one of the Moccona offerings.

It's alright i guess – This coles coffee is at the moment my coffee of choice (used to be Nescafe), not because it's so good i can't live without it but because it's the only one i've tried so far that i would want to drink on a daily basis, flavour is OK not bitter like some others but virtually no aroma which for me was a big part of the coffee drinking experience. Will keep looking for something better but it will do for now. Show details

Product has been changed for the worse – I had always liked this coffee. After Moccona changed their recipe and their regular coffee became undrinkable, this one became our staple. Last week, i noticed that it was tasting different and horrible. It has a horrible robusta smell now, which it didn't before. I looked on the label, and they had stopped putting '100% Arabica' on it, which… Read more

they had on it before, and there had been no notice given on the label or anywhere. Now we will have to turn to other coffees and change again. I hope we don't have to give up on coffee altogether, but it is not worth drinking when it tastes so disgusting.

We are drinking our last jar of this ever. I am disgusted not only that this has been done but that it was done so slyly without informing customers.

Moccona convert – Great coffee. Has such a nice flavour to it. Very smooth. I was really impressed and half the price of Moccona. Show details

Another convert after Moconna changed for the worst a few years ago – I used to be a Moconna zombie from way back but they absolutely lost the plot when they changed their flavour/manufacturing process 3 or 4 years ago. Anyway, I noticed that plenty of others here at productreview agreed that Moconna was now undrinkable and many were recommending the Coles Organic Fairtrade instead. So I gave it a try and was… Read more

instantly satisfied. Finding a good instant coffee is way harder than it should be but thankfully the search is now over. Just a refined smooth coffee experience without the unpleasant aftertaste that so many other brands fall victim to.

As others have mentioned the only drawback is with Coles being the sole grocer that sells it (obviously!) so it can be hard to find, doubly so since the pandemic. But I always keep 3 or 4 jars in my own personal supply and stock up when I see it on the shelves.

Pleasant suprise – Like many others I used to drink moconna kenya style. Ive tried many others but they all have that bitter mud taste. This however is actually very nice. For $4 you cant go wrong Show details

Best tasting instant coffee I have tried so far, – This is probably the best tasting instant coffee I have tried so far, the only down side is the the caffeine level seems to be low. I just put twice the amount to get my caffeine fix. This is one of those rare ocation when the store brand tastes better than the name brand. Well done Coles. Show details

Quality & value for money – Surprised! Very well rounded, smooth, no bitterness when made strong. A satisfying refreshing hit of caffeine. Money back guarantee if not happy too. Show details

My regular start to the day – I've been buying this for years now after Moccona changed their recipe and I went searching for a mid strength, not bitter, coffee. I've also converted a few others who have given up on some of the more expensive and not as nice options. It can be difficult to find in stock at my local Coles so I always get two so I don't run out. As a side note,… Read more

if you leave it untouched for a month or two, the coffee grains will dry up (left in the office during covid work from home time). I assume that means that the lid is not super airtight - probably the only improvement to make.

Do recommend it – it fits my tastes very well, good that Coles sells it all year round i would say it is as good as big branded coffee and for me it tastes even better. as everyone has different taste Show details

Best and cheapest! – I have literally tried everything in the search for a decent instant coffee to much frustration. I’ve imported from overseas and tried every and all the new ones that come out, but this remains the best. I still can’t believe that the price for it is so low compared to expensive (and wickedly bitter) coffees on the market. I don’t know what… Read more

Douwe Egbert did to their Moccona recipe from the 1990’s, but the insoluble rubbish they produce now isn’t recognisable. This coles brand is the closest thing I’ve had to it since.

Great tasting coffee - my new fav – Surprisingly good. I thought I'd give it a try after hearing good reviews and had issues with my recent Nescafe purchases. Wow, that was a lovely surprise. So good. I would say it's as good as Moccona and for half of the price. Give it a try, you will be pleasantly surprised :) I have since bought another 3 bottles.

Thank you Product Review for putting me on to this – After drinking Nescafe Original for many years, the change of flavour when it was repackaged has been terrible. I kept putting up with it out of habit and a busy life, but eventually made the time to check reviews and realised I’m not the only one. Coles Organic Fairtrade was constantly recommended as the best alternative and I’m happy to say, it… Read more

tastes great, gentler on the stomach and kinder on the pocket! Thank you to everyone who made the time to pass on this recommendation.

Finally a decent freeze dried coffee – As you can see by my reviews on Maccona & Intense from Nescafe I am a hard man to please when it comes to instant coffee. While I have quiet a few jars of intense left I was in Coles today & figured for $4 what the hell. Glad I did, so smooth with out a dirty taste & with out being too bitter. 4 cups this arvo & absolutley loving it. Stumbled… Read more

into a winner here & the price well it will save me a few dimes so now it's off to buy a few.

Excellent coffee IMHO & I can see why its 4.5 stars on average.

Winner by a mile (imperial I know haha)

Better flavour for half the price – I was always a Moccona fan (even a Moccona snob). Originally it was the Exotic flavour. When that disappeared I moved to Indulgence. Now that’s gone so I tried three other flavours. And they are all awful. I read a review recommending the Coles Organic Freeze Dried coffee and am very glad I tried it. At a fraction of the cost of Moconna, the Coles… Read more

coffee is full of flavour with no bitter aftertaste. Moccona are losing more and more faithful customers.

Great flavour, great value – Normally at work i purchase 1 great coffee a day so away from the office and with no coffee machine at home I thought I'd give instant a go. (gasp) After suffering through a week of one of the more well known brands which fell way short of my already low expectations I purchased a jar of the Coles Organic Fairtrade coffee. This product is a… Read more

revelation. It's the closest instant coffee to Barista made coffee i have ever tried. So as far as instant coffee products go its almost flawless.

Another convert from the Moconna tribe – I also reluctantly tried this product after reading a very positive consumer survey review and at $4 a jar I thought what did I have to lose after Moccona changed their recipe now as well on their Rich product which was great and is now awful. This product had me pleasantly surprised. I’ll definitely stick with it. Show details

Quietly dropped "Arabica" from their label – It's a very good compromise on price, given everyone else has also dropped off using Arabica beans (including Coles Fairtrade). Taste is not as nutty as it used to be. Our conscience is at least calmed over the Fairtrade accreditation, that farmers & pickers are not exploited to the degree of non-Fairtrade products. Show details

Not quite the old Moccona No. 5, but close – I now almost always use the Coles Organic Fairtrade, but I still have a couple of jars of the old Moccona No. 5 stashed away and from time to time I make a cup for old time's sake. The original No. 5 is better, but there isn't much in it. Hence I won't be toooooo upset when my last jar of No. 5 original runs out! Show details

Excellent and doesn't hurt the wallet – Have been on the search for a new everyday coffee since Nescafe and Moccona's apparent brain implosions. Had read good reviews about this product and was certainly not disappointed. Great taste and is also a cheap option. Show details

One of the only instant coffees that is decent – If you are disappointed in the revamp of Moccona, this is your go-to. It is inexpensive but don't let that put you off. The quality is very good. Coles, whatever you are doing, wherever you are sourcing this, please don't change. Just a warning: when you go looking for this, it can be hard to find. It is very popular and word is spreading. Pick yourself up a couple of jars at a time (only $4.00) and save yourself the stress. Show details