Reviewer Photos & Videos
What happened to it??
I have been buying this coffee for years, & for the last 12 months or more it has been terrible!! The taste isnt the same & I hate the residue that is left in the bottom of my cup. I keep buying it hoping it'll change back to how it once was. I will no longer buy this product & have no idea what I'll replace it with. Why was it changed in the first place?!
What have they done to this product?
I enjoyed this coffee for a couple of years. Until now. It seems I got lucky in my last few purchases. The bottles I chose were filled with the original recipe. Now it seems I have befallen the fate of the many reviewers here. I poured my cup this morning only to notice the flavor and aroma gone. Luckily I still had a previous jar from my last purchase so I compared the smell. Let me tell you it was stark. My previous batch had all the wonderful aromas I was used to. Apart from the distinct lack of coffee smell in the new jar it almost became s...ickly if I let myself smell for too long. Both of these jars had the exact same labeling and expiration date (March 2021). Shortly I will be attending the Woolworths store I purchased this from requesting a refund for this disgusting disgrace of a product that has broken my trust placed in Nescafe. It is a great pity and shame to lose a wonderful product that had become a consistent part of my daily routine.
Terrible bitter sludge
Talk about unfair trade look at the way this company treats us as customers changing there recipe to a foul bitter taste putting profits first. I bet the CEO is rolling in it
Absolutely terrible- after 30 years of enjoyment- never again
After 30 years of gold blend- always paying that bit extra but so worth it- I’ve now had to swop to kenco blue top for a similar taste. Even during the pandemic- poor gold blend is still sat on the fence- if anyone has the original I would be the first in line. What a catastrophe for Nescaf. Please sack the person with these awful changes- they must have cos you a fortune. In these challenging times, missing our daily brew from the coffee chains, you could have made a fortune
Purchased at Morrisons.
Thank the maker its not just me!
For months now I've been moaning at the misses about my morning brew, its tastes like toilet water says I, I had it in my mind she was buying some cheap awful crap and putting it in the nescafe jar, she swore up and down she didn't, so I finally had to resort actually going to the shops and buying the jar myself. Low and behold I got the same disgusting acrid bitter taste, I thought my sense of taste might be leaving me, I'm getting on a bit, I thought I was going mad, why is my coffee not right! Thanks to the intraweb I now know nescafe change...d the bloody recipe, from rich, creamy and smooth to something that actually tastes like bile, not a taste so much but more of a horrid burning at the back of the throat, truly rancid. Ye gods the poor woman now has to go to the shops and try to find me something to drink that doesn't strip the lining of my stomach.
Purchased in January 2020 for A$10.00.
Nescafe Gold Coffee changed
I have noticed with the last few jars of Nescafe Gold Coffee that the taste has changed, there seems to be a lot of floating bit on top of the coffee, and after drinking there seems to be a lot of dusty sludge at the bottom of the cup. What has changed?
Purchased in January 2020.
Can I trust Nestles?
During the past 2 years Nescafe has produced this excellent coffee described 'Made with Green and Roasted Coffee Beans'. I've just bought what appears, repeat, what appears to be the same coffee but with a re-designed greenish label - the coffee now being described as 'Crafted with Roasted & Green Coffee Beans'. I am deeply suspicious of this subtle change and suspect that this coffee will be inferior to the original product. Nestles - you must think we're stupid!
What on earth have they done, this is bitter and bland with an awful sludge at the bottom of the cup, used to love the original but won't buy now anymore, tastes just like cheap coffee now.
Purchased in December 2019.
Noticed the difference immediately
This morning I opened a new 100g jar of Nescafe Decaf and noticed the disagreeable flavour change straight away, which prompted me to investigate and thereby discover I am not the only one. I detect vanilla overtones which I detest. I have been drinking and enjoying the original Decaf for over18 months but will not be purchasing it again unless I hear the flavour has improved. Batch use by Sep 2021 92623657 10:56. My opinion changed after the jar had been opened for a couple of days and the flavour improved.
Bring back the old Nescafe Gold!!!
The previous Nescafe Gold was way better and was more well-bodied. This new recipe is bitter and acrid after taste. Also, there is sedimentation of coffee at the bottom of the mug which was not in the old Nescafe Gold. Nescafe!! please read the reviews on the new Nescafe Gold! If there's an option of offering both types to cater to 2 different groups, please do. But don't take away the old Nescafe Gold!! Have been using it for years and am now feeling lost on which other coffee brand to use.
Gross. Unpalatable taste, foul smelling
I bought this expecting this to be their premium, finest coffee. What I have is something so gross, that a cheap no name brand is delicious by comparison. I bought a big jar but I wont be finishing it. Looking at the overwhelming stack of negative reviews and Nescafe's failure to listen, I will be changing brands entirely. Nescafe is a perfect example of how NOT to run a business.
ABSOLUTELY THE BEST COFFEE NESCAFE NEVER MADE
This Nescafé Colombian coffee is 100% Arabica coffee from Colombia.
Having delved in to the actual Colombian manufacturers website that claims to manufacture this coffee for Nescafe, its obvious Nescafé has no participation in the manufacture. Hence, why its such a great cup of coffee. Its unfortunate that Nescafé cant pass on the correct price, considering Nescafe pays $1.47 per 100g jar landed on Australian docks. Aldi sells the same 100g jar with their own label for $3.50. Ummm, Nescafe greed..
If only there was a campaign vote
If only there was a campaign vote to kick this coffee out to the kerb! I’m with you all who put one star & I am sure if we could put 0 stars we would!
This coffee tastes terrible! The one I’m drinking is the new Nescafé Gold Intense and it’s just an absolute awful taste! I noticed on back of jar it says made in Switzerland. I’ve also tasted the new Nescafé Gold Original & it’s just as bad as the new intense flavour - the jar on back says made in Korea. Unless they change it back, from now on I will only be purchasing Nescafé Blend 43 from th...
So bad...bring back the original original
The new Barista Style consists of some extra ground up beans added to instant coffee. This turns into an ugly sludge at the bottom of the cup and a gritty texture throughout. They must be cheap beans because they make this coffee unpleasant. The original instant was aromatic and smooth....this stuff has no aroma and is anything but smooth.
this is nothing like the original gold.. I'm very dissapointed
the original gold was so delicious.. This is just a big disappointment. I used to drink the original gold and absolutely loved it.. I was so sorry when it dissapeared off the shelves and when this came out I was thrilled till I tried it...
Purchased in June 2019.
If it's not BROKE don't FIX it
Have been drinking Nescafe Gold Original for many years then the new packaging arrived on the shopping shelves. Had no option but to buy this new product and it is disgusting to say the least. Complained to Nestle and they informed me that they have revamped their entire Nescafé Gold range, adding finely ground roast coffee to deliver a richer flavour. Well I'm sorry but they have failed miserably. Fortunately I've found a store that has about 10 jars of the Original Gold Coffee on their shelves so I have stock piled those. Once they run out I don't know what I'll do for my morning coffee.
will not buy it again
This used to be the best coffee by far. I would not buy any other brand I would purchase multiple jars at a time.
Since the change I am disappointed, this added barista powder makes the taste disgusting. I have tried all of the Nescafe brands and I cannot find one I like. I will not be purchasing Nescafe anymore after years of being a loyal customer until I hear they have gone back to the original Gold recipe.
Not happy as I can't enjoy my coffee anymore.
Without Doubt The Best Instant Coffee Available
Can't say that I can empathise with the one-star reviews. This is the closest I've come to long black coffee without the benefit of an espresso machine. Full, rich, robust.
Disgusting. Bitter residue. I used to love gold blend. Note any more
Disgusting. Bitter residue. I used to love gold blend and would never change brands. Now I'm looking for an alternative without the bitter disgusting rate of the new recipe. Nestle informed me they changed the recipe to increase the flavour and aroma. I think it's much worse. They are probably saving money by adding 3% of waste residue to what used to be an excellent product. Shame on you nestle
Purchased in May 2019.
Why (try to) fix what's not broken?!
I literally used to say to people that, if I were stranded on a desert island, the one thing I would want to have with me was my Gold Blend! Not anymore, it's just God-awful now! There is little I can add to what others have said. The full aroma has gone, along with the taste and even the look i.e there is now filthy sediment floating in the bottom of my mug. Nestles tried to change the formula previously but ended up switching back. Hopefully, this will happen again. They could even base a marketing campaign on the back of it, along the lines of Classic-Coke, if they had any sense. Though, going by their decision to change in the first place, sense is in very short supply at that company.
Purchased in June 2019.
Questions & Answers
Why did they change the
Original Gold Blend? I am guessing it was cheaper to produce the new version.
I am now using Dou Egbert. It is. Much better than any of the Nescafe coffees and we have tried most of them!
Nestle closed down the Australian manufacturing and packing division because the government closed the tax loophole in the form of "large international companies not paying taxes in Australia", hence why all but one of Nescafe's coffee's are cheap Robusta beans grown in Vietnam and packed in the Netherlands, China and Korea..
In the end, its great news for Australia because Billions of tax dollars are essential to the nation however, employment and product manufacture suffer. In the end, we'll all be eating and drinking Chinese/Asian crap.
That does not apply to UK but I do realise it is to use cheaper beans but why not give us the option to pay more and see how that goes before depriving us of a decent cup of coffee? I am sick and tired of companies making OUR MINDS UP, we are the consumer respect us?
I agree with you and in fact it doesn't apply to NZ either. For some unexplainable reason, product managers/buyers in Australia - no matter what company they are employed by, believe Australian's want the cheapest product we can get our hands on. I'm the first to admit I'll have a go at a company charging prices I consider too high for the quality, however consumers must have a choice in the end.
For the third time - why are you not paying heed to the multitude of customer complaints? I just posted two questions/comments (two because I thought the first one had gone off into the ether). Following this I found Nescafe's reply to one customer who - like most people - had assumed he was buying the original Nescafe Gold. It stated that "Nescafé Original is the brand name, rather than it being Original Nescafé". Good grief - how utterly devious and unscrupulous is this. Please clean up your act Nescafe - for your own sake as much as for your customers.
Why isn't Nescafe heeding the complaints of its customers about the new bend of Nescafe Gold? The old brand was a saving grace in my life but of late I've found it verging on foul. I just assumed the problem was with me, that perhaps I was going off coffee. So it came as a surprise to just discover that along with the smart new jar was a new recipe and, that there are many others who share my experience. The blind study on the new and old brand is questionable because aside from the fact that opinions were virtually 50:50 it didn't reveal if the participants were long time drinkers of the old recipe. So to reiterate, why isn't the company heeding the complaints of it's faithful customers?
Good question Diana B. Nestle closed down the Australian manufacturing and packing division because the government closed the tax loophole in the form of "large international companies not paying taxes in Australia".
In the end, its great news for Australia because Billions of tax dollars are essential to the nation however, employment and product manufacture suffer. In the end, we'll all be eating and drinking Chinese crap.
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