Fudge Toning Clean Blonde

Paid $22 for thus and read reviews how wonderful it was. I don't know who wrote them but this did absolutely nothing. I think my hair may be even more yellow. Would love to leave a complaint withe the company

I do not have lightened or coloured hair. I used it on my fine, wavy, frizzy naturally dark blonde, greying hair. The darker blonde bits were brassy and I was looking for an easy fix. This treatment delivered on debrassing and I am pleased with the results. I shampooed with a clarifying shampoo then covered my hair shoulder length hair in the… Read more

product, then left it for 5 minutes before washing out and conditioning. Im deductiong points as It took quite a lot of product to cover all my hair, I dont see the bottle lasting long If i repeatedly use it. I also dont feel it repaired my hair in any way, my hair still feels frizzy and the same texture as before using the product. WIll I buy it again? Maybe, if its on sale - its easy to use and my hair does look brighter so not a complete wates of time or money at all.......

Used to be great, lots of purple tone so I could use it every 2nd or 3rd wash. Now they have drastically reduced the purple and now I have to use it every wash and I'm still not getting the colour I want. I find this really frustrating and I'm sure they did this to make you use it more often and then have to purchase more often. Show details

Damages hair, snaps off! – Doesn't tone evenly, leaves purple and grey spots everywhere. Barely a few minutes on my hair and it's snapped off in places, and my hair isn't that damaged. Don't recommend. Show details

Was Disappointed At First...But Then! – When I had first stumbled across this product, I couldn’t justify the price for what it was, plus I was being a tight at that time, and then I started reading a heap of glowing reviews about this product, so I bit the bullet and went and purchased it. Luck would have it that Chemist Warehouse had it on special for $14 (usually $18)! I decided to… Read more

freshen up the roots of my already blonde hair, which I knew would turn out brassy, and I will be honest, that I used the Fudge Toner, I was extremely disappointed in the results. However on each wash I used it after that first time, I’m now a fan and am more than happy to pay the full price! Highly recommend!

Love love love – Amazing, does as it says. My blonde hair looks much better after it's been washed. I use it once a week, doesn't dry my hair out and is super affordable. Show details

Love this stuff – I use this shampoo every third or so wash and it's great! You don't need to use much, leave it on for a few minutes and it really tones without going purple. Great product. Show details

Perfect – Ive tried lots of products to limit the brassy look. This product is the best ever. True to the title it really is a clean blonde. I'm older and have gone from dark brown to white over the years and now blonde because I don't want the white look just yet. Lots of different blonde permanent colour and now use a herbatint ash blonde. Wow the… Read more

Fudge toning clean blonde shampoo and conditioner gives my hair life without having to re colour any more than every six weeks. Hope they never take Fudge toning clean blonde products off the market.

The only shampoo I use and conditioner I use! – Have been using fudge for years now amongst different salon brand blonde shampoos, and can honestly say I love this one the most! And it’s the most affordable. Always leaves a beautiful clean blonde I always get asked if I’ve had my hair done after I’ve washed it! Love it Show details

The best shampoo ever!! – I have had balayage done and by using Fudge shampoo keeps is looking fresh for ages, just keep in mind t toning shampoos can dry you hair a bit but this is the best doesn't dry out your hair as much, however I always use treatment in my hair at least once a week. Show details

Not the best on the market – I have used this but found it was far to drying on my hair, I have found much better that is more moisturising

This stuff is the bomb! – For years i used the De Lorenzo silver shampoo on my blonde hair cos I thought it was the best product out there. But then i tried this one and its *so* much better!! So impressed, don't have to leave it on for long at all, I love it!

Have loved this product for years! – Fudge has been my go-to toning shampoo since I began the journey to grey hair six years ago. It has kept my highlights and natural greys an even tone so my transition to grey was seamless. I still use it for that purpose as I still get highlights to break up the 'salt & pepper'. I have tried a couple of other toning shampoos, but I keep coming back to Fudge.

Phenomenal – You have the option to decide your level of toning by how long you leave it on for. This is a great lathering shampoo and smells amazing I find it quite addictive!! If you're looking for a cost effective silver toning shampoo that actually does the job and has no build up this is the one. Easy to find, most chemist's and department stores stock this for around $20. Also tones the brassy red from brown hair. Love it.

The best toning shampoo ever! – As a hairdresser I’ve tried many different toning shampoo’s and fudge is by far the best I’ve used. It all depends on how toned you want it to how much you are using it , if you only want to tone some yellow tones out , just use it say once a week , or if you want a more over toned effect use it more often or I just put it on my dark blonde ombré ends , input it on dry and left it for 10 minuted. Amazing stuff

Love it – This is literally the best blonde shampoo ever! And I have tried so many from high end names to cheaper chemist ones. This has an awesome smell and leaves my hair looking amazing.

A+ A+ A+ – Oh my goodness this stuff is amazing. I bought some once from a hair dresser but after I threw out the bottle I could never find this product again. But it is amazing if you want ashy hair, it will eliminate all yellow and golden tones. However, don't get on white fabric as it may stain. (IT SMELLS SO GOOD TOO.)

Amazing – Have tried so many purple shampoos and this is the only one that leaves me with perfect platinum , not a hint of yellow hair ! (which after years of jet black hair has been incredibly hard to maintain as i go brassy verry quickly) ...it also cleans the oil away much better than the others Couldnt live without it !! Also love that if i leave it… Read more

on for longer i can have a silver/lilac tint which washes out with regular shampoo when im over it... Holy grail shampoo

Best toning Shampoo I have used – As far as the best at-home toning solution I've found, this has to be it. I usually apply and leave on for approx 10 mins for a pale lilac/silver, very over-toned look. Does dry the hair out, as others commented on, however i don't think is uncommon for a toning shampoo or any toning products. I usually wash my hair only once a week & pair this… Read more

shampoo with a hydrating hair mask to keep everything looking shiny and not too frazzled. Highly recommend. Also keep an eye out for Priceline sales and you can pick it up at 40-50% off RRP

Twice it has turned my hair green – I used this shampoo at the suggestion of my hairdresser to brighten my blonde in between visits. I first time my hair turned green, i put it down to the fact that I have mint green towels, bedding,etc. But i just used it again a month later and had white towels and linen and my hair has turned green again. I guess it is not for all blondes!

This is Magic! – I had to wash my hair 3 times and leave it in about 20 mins each time and its made an incredible difference the product actually does what it said I have no yellow in my blonde and it's platinum with touches of violet :) extremely satisfied :)

Where have you been all my life! – I've tried purple shampoos before and never saw any difference to the tone of my hair so was sceptical about fudge! This is the best product ever!!! My hair usually starts to go brassy after couple of weeks and by using this product I feel like my hair is as fresh as it is from day one after getting it dyed! It's amazing I can't believe I've never used it before! I love the cool silvery tones achieved!

Good for inbetween salon visits – I struggle maintaining a clean ash blonde just with using a purple shampoo on its own. I use Fudge Toning Clean Blonde once a week followed by a deep conditioning mask (I find it a bit drying) to maintain a platinum blonde.

The best in the world!! – My hair was orange by stupid products my hair dresser recommend.. Tried everything to fix it & nothing worked!!! UNTIL, a lady told me to try one last thing, once I tried it my hair was back to blonde almost cried of happiness this stuffs holy grail

The best – I make a 'hair mask' by combining a good amount purple shampoo, about 1/3 -1/2 conditioner and bit of water in mixing bowl. Apply to damp hair and cover with glad wrap. Leave this for 15 mins - 1 hour. Rinse (shampoo if you like) It will seem too purple, but then I do deep condition, again glad wrap and add heat. After rinsing conditioner out, a lot if purple has gone, and hair is platinum/silver. Good for about 2 weeks- month.

Turned my hair green – I used this toning shampoo for the first time, and my blonde hair has ended up green! At least you can say it did actually do something, unlike other toners which have made little to no difference - just not quite in the right direction! Use with caution

Depends on what colour hair you want – If youre trying to go for a purple grey, sure. This shampoo is amaizng. The best on the commercial market but if youre trying to just get rid of the yellow tone then its works okay but it'll leave a pruple and grey tinge.

its ok for a while – I was using fudge as it was the only thing on the market that made a difference to my blonde hair, but after 3 or 4 times the colour ended up a horrible grey that was building up on my hair and it took me so many washes to get rid of it, there is another product which I haven't tried yet but has good reviews it called Brilliant Silver White its a… Read more

hair toner as well, will let you know what I think about it, wish some body would make a good blonde hair toner :(

Best Purple Shampoo Ever! – This is the absolutely best toning shampoo I have ever used. I have used other expensive salon toning shampoos and they are never as good as this one. It never fails in getting rid of brassy tones from my blonde hair. I recommend this product to every blonde I know. I use this shampoo about three times a week (any more than that and my hair does end up a bit silver - just indicating how much it truly works)

This stuff is the bomb – Fudge blonde shampoo is the best stuff ever!! It works in half a min, better than any toners I have ever used (or any hairdressers have used on me) I thought it would be harsh on my hair like every other blonde shampoo but my hair feels so smooth and strong after using it, it's the best shampoo ever. Can't reccomend enough!!

You can't go past Fudge clean blonde – It's fantastic. I don't often rave about a product. But this stuff works magic !! I colour my normally dark blonde hair a 9.1 ash blonde, and often get that horrible yellow gold colour. I've tried a lot of different toning shampoos and conditioners ... Redkin, nak etc but none of these products even came close to the fudge. I am a no muss no… Read more

fuss girl, who only washes hair 1x week. Straighten every few days. And this product is fantastic. I out in my hair like a home job hair dye (town dried), left for 10-15 minutes (due to the brassiness) jumped in shower. Gave a vigorous scrub and washed out. (Then used conditioner). My colour is like new again. Do your self a favour... Try it. (With gloves..... I stained my hands first time)

I get my product from Priceline. About $15-$20 usually

AMMMAAZZING – I tried this product after (yet another) failure to dye my hair blonde, I ended up not yellow or brassy but downright orange. After trying many many many toning products a friend suggested fudge. It completely stripped the orange out if my hair and turned it yellow after one wash, second wash...platinum blonde!! I have used this product for two… Read more

years now, only once a week if that just to keep the yellow away, I'm a smoker and that seems stain my hair, fudge takes it right out. I could not be happier, $17.00 and lasts 6 months! Fudge is incredible and I won't bother trying another product ever! Everything. It works better than I could have hoped for Can stain very porous hair but not badly and only for a day or two