Kellogg's Rice Bubbles

Rice bubbles are tasting terrible lately – I'm really disappointed ☹️I used to Love Rice bubbles so much They used to taste yummy now there just disgusting and I'm not sugar coating it they really do taste different.I couldn't even hear the snap crackle pop."Why"? What's going on "?"what a waste of money!!! Show details

Pretty standard – I've never tasted the original rice bubbles, but the current ones don't taste terrible. They taste fine.

Disgusting mush – Bought a box last week from Coles, what a surprise. You couldn't hear a snap crackle or pop from this stuff. It looked like somone had swept the factory floor, and then bagged & boxed it. It was like sand, no chocolate crackles this year. Show details

Has Kellogs changed the taste of the rice bubble cereal? – I bought a box of Rice Bubbles last week and it tastes very different to the box I purchased a few months ago. This made me wonder whether Kellogs has changed the formula of their rice bubbles? Which is why I'm here now. Its just awful! Rice bubbles has always been my go to cereal since I was a child. Now its more chewy, slightly more salty and it… Read more

just tastes different and not in a good way. I won't be buying anymore if it's like this which is a real shame because it was one of my favourite cereals. I hope they go back to the original formula.

Rice gravel – They took an established liked product, made the puffs harder and smaller then made it more expensive. I think you'd be lucky to get 4 bowls from the 315g box. Show details

Rice Bubbles now like small little rocks – I don't know what happened to Rice Bubbles, they are now quite small and dense, with an unappetizing texture. I assume they have found a way to cut down on an ingredient somewhere to cut down on the cost of manufacture, (similarly with Corn Flakes, which aren't as good now either) hoping that people wouldn't notice. Well I noticed, just chucked … Read more

3/4 of a packet in the bin, they are now almost inedible, the final straw being when one of the Rice Bubbles stuck in my throat, which felt like I had swallowed a sharp rock. A Rice Bubbles packet will never see the inside of my pantry again. Good work!

Mr kellogg's what have you done, please explain!!!! – Firstly, I was surprised at how many people were at a wonder and dismayed by the change in the traditional classic "Rice Bubbles ". I purchased a large box of Rice Bubbles , to have with hot milk, and Milo, let them soak in the flavours. Yummy..........so I thought!!! It just didn't seem to be the same, more like baby food, then looking closer.....They've reduced the size. WHY? Sorry that's the last box Mr K Show details

Deteriorated to awful – I love the occasional bowl of rice bubbles with cold milk and a bit of sugar. Brought a box as really felt like them. What a shock. Small bubbles. Where is snap, crackle and pop. Tasteless rubbish. Even a lousy after taste. Nothing like there normal product i enjoyed. 1 is too high a rating. Never again. Show details

Why the changes? – I’m 70 years old & grew up eating the old cereal favourites, including rice bubbles. I rarely eat them these days, but have been unwell recently & I craved some good, old fashioned comfort food. My husband raced out to buy me some Kellogg’s rice bubbles & served them up with banana. Shock number 1 - the look of them! They’re now minuscule, pale… Read more

and insipid looking - put me off immediately! Shock number 2 - there was silence when I added the milk: no snap, crackle OR pop. Shock number 3 - the complete lack of flavour. What has Kellogg’s done? I recently gave negative feedback to the makers of Milo, who like Kellogg’s, must have felt a need to muck around with a product that has withstood the test of time, and replace it with another inferior version! Here’s hoping they revert to the original recipe before they lose consumers in their droves!!

Terrible, what changed – I don't know what they have done, probably something to increase profits. The Rice Bubbles are a different size and texture and taste terrible. I'm 77 and have eaten them all my life, but never again. I am taking the packet back to the shop for a refund. Show details

Wow what happened?? – Totally different taste and texture. I have been eating them my whole life. But now I can’t see myself ever buying them again if they stay this way... sad times. It’s funny how so many products lately have drastically dipped in quality. Yet the price is still the same...? Show details

Gritty – I have loved rice bubbles off and on for forty years, but recently have found that instead of nice bubbles of puffed rice they are small almost gritty in texture, I do not know what Kellogg’s have done but if the do not fix the product sales will drop dramatically. Show details

Love them – I love a big bowl of rice bubbles it's my night time snack , they are yummy . Show details

Disappointing – Had my first bowl of this old favourite recently & was horrified,as the large bigpuffs of bubbles I remember were so tiny that you needed amagnifying glass to find them, plus there was NO Snap Crackle & Pop either like in the old days! Had no taste at all either...I chose to buy the Kelloggs brand over the Homebrand, but I think they are exactly… Read more

the same thing & by being out into a Kelloggs box, we pay more for the brand name!!!! SHAMEFULL Kelloggs....STOP changing the recipe!!!

Absolutely Sensational – Hand crafted my god himself. Nothing will ever top a simple spectacular bowl of rice bubbles. Would recommend at least a minimum of 6 bowls per day fot everyone in Australia. Show details

Rice dust not bubbles – My large box of ricebubbles is full of rice bubble dust - which I usually only get at the end of the packet, I couldn't believe how much was in there, I even scooped out half the box to see if there were any ricebubbles underneath but it was still mostly dust.

Crap – What have you done there crap now, have at a bowl of rubbish even the birds won't eat it house em and the ants i saw throw them off their backs.

Kellogg's Rice Bubbles – I made Mars Bar Slice for the first time in a year and what has Kellogg's done to their rice bubbles? The rice bubbles are half the size they used to be. Shocking and the slice turned out very hard because of the size of the rice bubbles. Please go back to the old recipe as I am sure Chocolate Crackles will also be a lot harder now using the new… Read more

Rice Bubbles. I will not be using Kellogg's Rice Bubbles for anymore recipes in the future unless they go back to how they were. I will now have to find another brand.

Not the same – I don't know what Kelloggs have done, but the have seriously mucked up the old well known rice bubbles. They are now rubbish. Dear Kelloggs, please go back to the original recipe.

Rice bubbles – What's happened to the original rice bubbles. Did you run out of original rice bubbles and have to top up with the el cheapos. I am disappointed they are not the same. I don't buy generic brands, but may have to start if this is the quality that Kellogg's are going to provide. If you want to stay in the market pick your game up.

where are the real ones? – Looking forward to a bowl of rice bubbles tonight. Well was I disappointed. BIG TIME. They left a nasty aftertaste, are a lot smaller than they were and don't snap, crackle & pop as the original. What have you done!??!! I grew up with Kellogg's cereals I am now 60! They are exactly the same as the generic brands yuck!#* and that's exactly why I don't buy generic. very very very disappointed. They were a big Australian icon.

Good – I have to admit i do love a big bowl of rice bubbles although when i was a kid they were called rice krispies. they have a great packaging and often have free gifts inside for the kids to collect i do buy these quite often because they do taste so good. Snap crackle and pop :) i used to live on rice krispies when i was little great taste and… Read more

packaging and i love the adverts too. None really i dont think that although the cereal id full of a lot of vitimans that your body needs im not to convinced its somthing i should be feeding my kids everyday.

Not Tasty But Healthier Than Others – I personally believe that Kellogg's Rice Bubbles is one of the healthiest cereals in the market. I said this not only because it merely contains .02 grams of sugar per 100 grams serving, but it is also made of rice grain which is known to be nutritious. My daughter does not like rice bubbles because of its bland or plain taste. However, my son… Read more

loves it and he eats it with chocolate flavored milk (one that is low in sugar content as well) combined with fresh milk. I think the price is reasonable for the consumers. I will continue to buy this as long as my kids ask for it. Not sugary, healthy, reasonably priced

Good – I enjoy eating Rice Bubbles with bananas on top. I have 1 bowl and I usually need to have either another bowl or some toast to keep me full to start my busy and hectic day. I much prefer this cereal for children instead of sugary, chocolate coated rubbish as it is much more nutritious. They contain iron, zinc and vitamin C which are all… Read more

necessary on my list of nutritious cereals.

It would be good if they made it with whole brown rice instead of white. This product reminds me of my childhood. Listening to the bowl pop away Does not fill you up like other cereals. Need to eat some toast with it to maintain fullness.

OK – We always have Rice Bubbles brand or another brand of bubbles in the cupboard as they can be used in cooking. I have some low fat / sugar biscuits I make out of them. My son likes them but it drives me crazy when he eats them as he has them without milk and they end up all over the floor. They taste great but not really a practical breakfast as… Read more

they are not filling and you are hungry before the next meal. Nice and light and tasty. Can be used in cooking. Not filling as a breakfast cereal. Need a few bowls of this to feel full and you tend to get hungry quickly afterwards. Not as healthy as other cereals can be.

Excellent – these are very versatile, you can eat them for breakfast with milk, or you can make chocolate crackles out of the or rice crispies veyr yummy, they are nutritious yet very tasty, the kids love them, they are filling and satisfying and definitely great value for money love these, they are very tasty with or without sugar so its great that you can… Read more

control the sugar amount you add, is quite nutritious, the whole family loves them, great value for money especially when buying the big box of them, the packaging is very eye catching especially for kids there are no cons

Good – I like Rice Bubbles, they are fun to eat and taste pretty good. I guess they are nutritious and they do last a while because you can buy a really big box of rice bubbles. I cant find too many faults with this cereal, however, it can be a bit pricey compared to other brands of rice bubbles (e.g. Coles brand) which seems quite similar to Kellogg's… Read more

brand. Nice, simple cereal that tastes good and is not overly packed with sugar which is a nice change. Lovely colourful box, sometimes has gifts inside the box. Not a bad price. Well known brand.