V.I.P. Petfoods Dog Food Dog Rolls

It is an old butchers trick to leave blood on the meat. This is what VIP are doing. They have added mositure to increase the weight and yet you buy less meat. I will never buy it again. Look at them sponsoring a V8 Supercar and yet they deceive their customers like this.

Will never buy again! Have fed this to my many dogs as part of their diet for over 30 years and it is not what it used to be. If you're not careful when you first cut into the pack, a foul smelly liquid squirts out everywhere, there is so much water in it. It stinks and is so sloppy my very un-fussy, eating machine won't touch it, and what he… Read more

did eat squirted straight out looking the same as it did on the way in. Disgusting and sad - Syd would be turning in his grave at what's been done to the company he started

Not good, still not good – I had read the poor reviews and agreed, since I've been happy with product in the past and the had poor experiences recently. Despite that, I ended up buying some of the smaller rolls and they were okay. Thinking the poor reviews had been acted on, I purchased a large roll. Nah, dogs wouldn't touch it and it made the fridge very smelly. Had to throw out the whole lot eventually. Contact made (see below) but not going back. Show details

A favorite with my three critiques – This gourmet chicken dog roll from V.I.P. Petfoods is a big hit with our canine trio. The first thing that stands out is the taste - it's clear that they absolutely love it. However, it's worth mentioning that preparing this dog roll requires a bit more effort than simply scooping kibble into a bowl. You'll need to slice and portion it, which adds… Read more

a few extra minutes to meal preparation. But when you see the joy in your dogs' eyes as they savor every bite, it's all worth it.

In terms of ingredient quality and nutritional value, this dog roll meets our expectations, with real chicken being a standout feature. We also appreciate that it's free from artificial additives, ensuring a wholesome meal for our furry friends.

Despite the slightly more involved preparation, V.I.P. Petfoods Dog Food Dog Rolls Gourmet Chicken has become a welcomed addition to our dogs' diet. Their enthusiasm for the taste is undeniable, and their satisfaction during mealtime is all the proof we need. Jack, Pippa, and Patch give it their enthusiastic paw of approval! I received this product from V.I.P. Petfoods to review.

Terrible dog food has added poisonous garlic and smells like rotting corpses. Never again – My dog hated it (hes literally never refused another dog food before), and he started having diarrhea and vomiting when he eventually ate it. This may be due to it containing garlic which is poisonous to dogs. There is no known safe amount of garlic for dogs, and it is very unappealing to dogs, so why the manufacturer would add it as an… Read more

ingredient at all is beyond me. FYI my dog was back to normal within a day or two of finishing this product and swapping to another dog food.

Worse still is that these products smell terrible to humans too...I mean really, really bad. I'm fairly certain it's the smell of cadaverine or putrescene or something similar, which is produced when rotting meat putrefies, suggesting some bad meat handling practices are being used in the manufacturing of the product.

I guess I wouldn't expect anything less from a manufacturer that adds poison to their product. Never again, I'm ashamed that I have to give this review one star, it doesn't even deserve that.

Less gas – My girl Freya, a Husky x Bull mastiff has a really sensative tummy and gets gas with a lot of foods. I did have her on a really fantastic brand of dog biscuit but with over a hundred dollars for a bag it was just too much, she's big girl and eats a lot. I've now changed her to a combination of VIP dog rolls - The one with Omega 3 & a raw diet. … Read more ·  1

She isnt normally food agressive, but when she's eating this product and the cats walk past her she snarls at them. It's odd because it's only when she's eating VIP dog roll that she does this. Something we've got to work on I guess. Might start hand feeding her.

It's convenient, when it's on sale I buy it in bulk and freeze them for later.

I love that they have the indications of 200g on the side of the packet.

I dont mind having to touch it as it doesnt smell too bad, as she's also on a raw diet, touching the dog roll is nothing compared to livers, kidneys, hearts, muscle meats and bones. Her gas is mush less and I cant hear her tummy trying to process the food as much as I could with other bands. Gives accurate feeding guide along with 200g measurments on the package. I would prefer one without cerials and grains.

A responsive company – This is the second review I have written for this product and I do so because of the response I received from the company. They reached out for further information and promised to pass my thoughts on to the quality control team. I have purchased the product again as a result and am pleased to report that I found the dog rolls greatly improved to the last time I purchased them. Show details

Looks healthier than normal dog rolls – I quite liked the texture and look of this gourmet chicken roll; it has visible vegies in it which makes me think my dog is getting a healthy meal. My dog really gobbled this food up and I was glad the smell wasn't too strong. The only negative is these rolls take up so much room in the fridge! I wish everyone would make smaller sizes of this dog food but that's the only negative. I received this product from V.I.P. Petfoods to review. Show details

A new option for an old dog! – I've always had an aversion to rolled dog food as I can't deal with the mess as I'd imagined it would be minced and break apart as you open it. It was much cleaner than I thought and easy to cut into chunks. My little pom can't eat hard kibble anymore so this is a great choice for him as he eats anything and everything plus its bulk size for his… Read more

little stature. One thing I'd mention is when cutting it does seem quite grainy? So he did cough up a little bit but otherwise took it down ok.

I received this product from V.I.P. Petfoods to review

I bought a VIP dog roll and when I opened it it was full of liquid and smelled disgusting. It was nowhere near the use by date but it was definitely off. The smell was so bad I couldn't get rid of it despite cleaning the bench top a number of times and spraying glen 20. I took it straight back to Woolworths Inglewood where I had bought it. I hope this is not a common occurrence as it has really put off. Show details

Smelly chicken roll – Hello,We have been using this product for years,however sometimes when I cut open the roll,watery liquid spurts out.Also there is sometimes an almost overwhelming stink of the product.

Never again – VIP gourmet chicken, watery and smells bad after 3rd day open. My 2yr dog's became gastric, very dark brown watery and a little bloody. He is still lethargic. I will never purchase this product again. I use to feed my last dog this he lived to 14. In my opinion I think the ingredients change and also a lot more watery. Show details

Unhappy customer – Like other consumers, I have been purchasing Dog Roll for many years but lately it is full of water once I’ve cut through the plastic. The contents was very mushy as well! Unfortunately I have now required to switch over to another brand of Dog Roll. Can you explain why you are adding so much water? Show details

Rubbish – Lift your game VIP. I'm forced to buy this crap for my dog due to where I live. I used to get 5 kg buckets of fresh dog food for $14 but now I have to buy this smelly over watered rubbish, it's only benefit is that it's slightly better than canned dog food. Way too expensive for such poor quality. Show details

Rotten smelling – I bought the beef roll today & it was full of water, also the smell is disgusting everything needs to be cleaned asap including hands as they wreaked. I’ve also purchased the lamb roll in the same product today & if it’s the same both will be going in the rubbish bin. You say you are pet owners, do or would you feed this rotten smelling crap to your animals? I wished I’d read the reviews before purchasing. Bought from IGA Donald VIC Show details

Terrible – As a meat manager for 12 and a half years I used to sell these dog rolls prota 3kg and found the product excellent but in the last 3 to 4 months can’t believe the water content when opening the packaging. Once opened two to three days later the product smelt off. Instead of years gone by the consistency was like the old fashion pelony. Now it’s just a meat paste. I’m Going back to buying prime 100. Show details

Gone downhill – Absolutely disgusted in how this product has gone down hill. Our dogs used to love it. They are now tentative to try it. TOO much water pumped into it! Paying top dollar for mush!

150ml of water and still more in product – I can't believe that this company has joined the ranks of the rest of the theives that rip off the Australian pet owner's, I just opened a new dog role and spent the next ten minutes cleaning up all the water that came out of it, it's dog food not dog water. Shame on this company and a very poor practice! Would expect this from a third world country not an Australian business. If you want to add more weight then add more product. Show details

Leo was not impressed – Leo the Springador tried this for the first time last week. The result was a very unwell dog with rampant diarrhea and lethargy. Its taken till now to correct the issues using probiotics, rice water and strained boiled chicken pieces. Can I say it definitely was this product? No, but there were no other factors that changed apart from this dogroll… Read more

diet...same amounts and dry food the same. Upon checking it smelled terrible and I certainly wouldn't eat it. Going back to the ridiculously expensive single protein roll I guess.

Shocking – I have used this for years but now it is shocking!!! I have given it the benefit of the doubt 3 rolls later and all shocking smell!! Watery and makes everything in my fridge smell!!! I even tasted it on the grapes in the fridge so obviously had to throw everything out and scrub my fridge and my hands! Will not be buying again!

Prota changed for worse – I have 5 Rottweilers and have bought this product for years. Not any more! Disgusting smell, massive water content which tells me it has been added to plump weight and therefore product has been reduced. Soggy and stinks my fridge! To top it off, price has hiked up 6 times in past 8 months! Show details

Dog is vomiting from this food – Bought it on sale thinking I’d give it a go. Very smelly when I opened it. Thought it was just the ‘whole egg’ they advertise on it. My poor dog has been vomiting from this roll for two days now. Absolutely awful. It’s definitely still in date. Won’t be buying again. Show details

Disgusting Prota Dog Roll - changed product – The Prota dog rolls are now disgustingly watery and smelly. I have bought them for years and won't be buying them again. It makes the fridge stink now and my hands after handling it. What have you done to it? Horrendous. Customer lost for good Show details

3 Dogs won’t touch it – Doesn’t smell inviting and Not really any beneficial to a Healthy diet , even though price is fair and VIP is probably one of the Better Dog Roll Products but I have 3 Large Dogs and Neither wanted to eat Show details