Best Underwear Shops & Brands

Love them asum boxer shorts 10/10 Thay are the best buy far Show details

Great returns policy and support to get the fit perfect

Front opening bra arrived. Excited to try it on and the front slip in and clasp I couldn't open, then suddenly it opened. I then had trouble doing… Read more

the clasp up, I was nearly ready to send it back. I tried again after washing it and wella I have it worked out. I is a perfect buy for me with front connection as I now have trouble with back clasps. I will be buying more as I can afford as this trial for me bra is so comfortable. The front lace is lovely and stretchy which holds me in place wonderfully. The larger back helps me straighten up nicely. I am more than Impressed with my purchase.

I’ve been wearing the shorties for a few years now and loved them. The last lot I bought, the elastic around the waist has changed and it rolls… Read more

over. Wearing certain clothes, I am always hitching them up as they roll down. Never had that problem before. If elastic stays like this, I’ll be looking for a new brand of underwear.

Wish I had read the reviews before purchasing with Oz Sale. After waiting over a month for my purchase, I contacted them twice to find out what was happening with my order. I was told the supplier didn't have any in stock.

I wouldn't recommend Step One undies for women. The material is too soft, and the liners don't stay in place, so you have to readjust them all day. … Read more

At night, they ride up your bum, and you constantly have to fish them out. I'm disappointed, especially considering how much I spent.

Defects - No response – Seems to be a trend in the feedback provided by others when a complaint is made to Tackle on the quality of their undies ( I too have a new pair with… Read more

a hole in them). I have logged 3 emails seeking feedback on what can be done. Tackle does not respond.

Very comfortable high impact sport bra until you actually do a work out. Was bouncing all over the place. Purchased another going down a cup size and… Read more

still bouncing around. Not the high impact I thought I was purchasing, however very comfortable and wear just for everyday.

I can highly recommend Boody products- everything I’ve bought is great quality and lasts so well not to mention the comfort level is 10/10!!! Show details

⭐⭐⭐⭐⭐ THE ICONIC – This Is How You Earn Customer Loyalty! I genuinely cannot praise THE ICONIC enough. In an era where retailers seem to have an… Read more

endless list of excuses for delayed dispatch — sales periods, public holidays, high order volumes — THE ICONIC consistently proves that exceptional service and efficiency are still possible.

I am a proud shopaholic, and I make absolutely no apologies for it! I shop online frequently, and THE ICONIC has completely changed the way I make purchasing decisions.

I’ll see something I love on Instagram, track down the brand, and then immediately check whether THE ICONIC stocks it. If they do, that’s where I’m buying it. I’ll happily pay an extra $30 for the exact same item because I know I’m dealing with a retailer I can rely on.

Orders are dispatched incredibly quickly, deliveries frequently arrive ahead of schedule, and the entire experience is refreshingly straightforward.

What impresses me most is their consistency. Anyone can provide good service occasionally. Delivering that same standard repeatedly, even during busy periods, is what separates an exceptional business from an average one.

THE ICONIC understands something many retailers seem to have forgotten: customers don’t just remember what they paid. They remember how they were treated, how efficiently their orders were handled, and whether a business delivered on its promises.

You don’t build customer loyalty through constant promotions, discount codes or clever advertising. You build it by being dependable.

As a proud shopaholic who knows exactly what she wants and isn’t afraid to spend money on it, I can confidently say that THE ICONIC has earned my trust, my loyalty and, ultimately, my business.

Other retailers could learn an enormous amount from the way this company operates.

Five stars, without hesitation. An absolute benchmark for Australian online retail.

Katie was very helpful with my purchase. Katie ordered a colour that I wanted, which will be posted to me with no postage to pay.

Soft and comfortable to wear even in muggy weather. I use them with pads (double protection for a heavy-flow girl), and so far, so good. Size down if you have a flat bum. Got the wrong size the first time. The exchange process was easy. Show details

As a no frills gal, I ordered some plain 'blank' cotton singlet tops for summer. Fantastic price so was very impressed when they arrived and the quality was equally fantastic. Recommend this small business.

I just wanted to compliment the team at Freddy Jeans on the fantastic customer service I’ve received. Everyone has been so friendly, helpful and… Read more

lovely to deal with. It’s been an absolute pleasure, and the level of service really deserves recognition. Thank you!

The range of underwear (boxers) for a gent my size is very good. Good to find a Australian based online retailer instead of having to rely on… Read more

overseas suppliers for clothes to suit my height and build. The ease of purchase on Frank and Beans website was also a nice find.

Staff were friendly and patient with my sons purchase. Great store with lots a stock and prenlsentation was great. Show details

Made the process so difficult. Will Never purchase from here again. Wanted to exchange due to damage. No stock available, made me send x 20 emails with a result of we have no Stock Show details

How a simple pre‑paid order became a Kafka‑esque nightmare: This was not a complex transaction. It was a straightforward online purchase: a parent… Read more

in Sydney paying for a birthday gift to be sent to a daughter in Melbourne. The business advertised “fast dispatch”, “same‑day dispatch”, and “FREE SHIPPING” – all the usual assurances that make a customer feel confident. Yet within days, our simple order was transformed into a minefield of unexplained “security checks”, arbitrary identity demands, and then a humbling cancellation with a vague 24–48‑hour refund promise.

What began as a routine retail interaction ended as a textbook example of how a small business can weaponise “discretion” against a customer who merely wants clarity, consistency, and a fair transaction.

A “security system” that exists only in their own narrative: The vendor invokes a “Shopify Security System” that “flagged the order as being at a risk of fraud” – but produces no rules, no documentation, no screenshots, not even a reference to any actual policy language. There is no explanation of what, precisely, triggered the flag, nor any evidence that this had anything to do with how my bank or card issuer processed the payment. The transaction was authorised, cleared, and in no way challenged by the financial institution.

The sudden pivot to demanding a photo showing *both my current ID and the payment card* appeared out of nowhere, after the order had already been confirmed and the payment captured. It felt like being asked at the checkout counter to strip‑search myself before the shop would hand over the goods. And yet, this intrusive demand was not grounded in any statute, regulation, or clearly disclosed term and condition. It was pure discretion, dressed up as “security”.

Overreach disguised as protection I wrote back, quite calmly, that there is **no Australian law** – neither under Commonwealth legislation nor New South Wales consumer or retail‑protection frameworks – that obliges a private customer to produce photographic identification and card details as a condition of having a confirmed online order fulfilled. Nor had any such requirement ever been disclosed before or during the purchase. The vendor’s own earlier emails said nothing about this; instead, they promised “fast dispatch” and “same‑day dispatch” and “no tax invoices or receipts” – happy, marketing‑driven language, not foreboding warnings about ID checks.

By quietly shifting goalposts *after payment*, the business exposed the fragility of its own “terms”. They expect you to trust them with your card details, but refuse to trust you with a completed order, unless you first surrender far more personal information than Australians reasonably expect to give in a retail context. The proportionality is backwards: the intrusion is maximal; the explanation is minimal.

A request that smells like a scam (and may feel like one to others): When the first email asked for a photo of my ID and card, my instinct was clear: *this is what phishing attempts look like*. I had to ask, very bluntly, whether this was a scam. The vendor’s reply tried to soften the tone with expressions of empathy (“I understand your frustrations”), but then simply repeated the same proposal: provide the ID and card photo, or they would cancel the order.

There was no alternative path offered. No human escalation beyond a scripted “these are security measures put in place by Shopify”. No explanation of how this “Shopify Security System” actually works, nor any reference to privacy safeguards, data retention, or who exactly would see those photos. The message was, in effect: *comply with our random, undocumented demand or lose your money and your order*. That is not consumer‑friendly service; that is coercive gatekeeping.

The arbitrary cancellation and the refund illusion: Once I refused to hand over the requested images on the grounds that they are not legally required and are grossly disproportionate to the risk, the vendor simply “cancelled the order” and promised a “refund within 24–48 hours”. Notice what is missing: any admission of fault, any apology for forcing the customer into an impossible‑seeming choice, and any explanation of how this process actually protects *me* rather than their own convenience.

The refund is being treated as a favour, not an obligation. But in Australia, if you take money for a service or product and then fail to deliver anything, the default expectation is that the money goes back – promptly, without spectacle. The casual way they toss up “24–48 hours” as if this is a generous concession, when the delay is entirely of *their* making, adds insult to injury.

This is not just poor service; it is a pattern that could easily trip other trusting customers. Someone who pays in good faith, sees a “fast dispatch” promise, and then suddenly gets a demand for ID and card photos, might feel pressured to comply – not because it is lawful, but because they are afraid of losing their order or being labelled “suspicious”.

A warning to other Goodwill‑minded customers: To anyone currently considering purchasing from this business: proceed with extreme caution.

- You can pay in full, receive a cheerful confirmation email, and later be told the order is “held” because of an opaque “Shopify Security System”, with no appeal or meaningful explanation. - You can be asked to surrender highly sensitive personal information (ID plus payment‑card images) as a condition of getting your own pre‑paid order, even though this is not required by any Australian law or standard consumer‑protection framework. - You can then be given a choice between invasive compliance and losing your order, with the “refund” presented as a courtesy rather than a basic expectation.

This is not how a transparent, law‑abiding retail operation behaves. It is how a business behaves when it treats its own discretionary internal checklist as if it trumps both the law and common sense.

If you value privacy, your own legal rights, and your autonomy as a consumer, you may want to think twice before trusting this vendor with your money, your data, or your goodwill.

Disappointment – I am amazed that I can only order 1 product every 10 days. I am yet to receive confirmation of my order, from both Zodee and Paypal. The only reason I purchased from Zodee was the security of Paypal. What is going on?

1 star because there's no option to give 0 stars. No way I would ever buy anything technical from them. I bought a vacuum robot that worked for 5… Read more

months and then there was no way to return it or repair it under the warranty that was advertise as 1 year. they sent me a spare battery, it's a laughing if it wasn't lost money. time and nerves. The worse service I have ever received.

If anyone thinks that these are opaque as shown in the advertising photos think again! Definitely not as advertised. Show details

Faulty shoes eventually replaced, but it took 39 days of constant emailing back and forth... I purchased a pair of New Balance sneakers from Zasel… Read more

in May. After only around seven weeks of casual wear, the fabric tore where the upper meets the sole. The shoes otherwise had relatively little wear.

I reported the problem on 11 July and provided the photos and information requested. Unfortunately, getting an appropriate resolution took far longer and required much more effort than I think was reasonable.

Over the following weeks I was offered partial refunds of 15%, then 20%, then 50%, rather than a refund or replacement. Zasel also asked me to take the shoes to a local shoe repairer for assessment. I eventually did this, and the repairer advised that they couldn't be repaired because the tear was within the fabric itself. They also commented on how new the shoes looked and that if I'd already taken this up with Zasel then I should consider speaking directly with New Balance.

After I reported this back to Zasel, I was offered a 60% refund. I declined and continued requesting either a full refund or an equivalent replacement. Zasel eventually agreed to provide an equivalent pair of New Balance 574s at no additional cost, which I received on 19 August — 39 days after I first reported the fault.

So, to Zasel's credit, they did ultimately provide a satisfactory replacement and the final pair arrived without further problems. However, I don't think a customer should have to spend more than five weeks exchanging emails, declining progressively larger partial refunds and visiting a shoe repairer to obtain an appropriate remedy for shoes that failed after such a short period of normal use.

I'm pleased the matter was ultimately resolved, but the customer-service process significantly reduced my confidence in purchasing from Zasel again.

UPDATE: I originally left this review at 2 stars. Since then, Zasel’s manager contacted me at length about the review and offered a $40 credit. After I made clear that I wasn’t comfortable changing or removing an honest review in return for a benefit, the credit was no longer addressed despite me asking about it several times. It was eventually provided as an unconditional goodwill gesture.

I still think there has been some conflation between the team’s intentions and the customer experience itself, trying to help doesn’t change the time and effort the process required from me. That said, I appreciate the eventual goodwill gesture and have updated the rating to 3 stars.

So grateful for the sizing help! I initially ordered the wrong size, and Shey took the time to explain the fit and make sure my order was corrected. Thank you

Terrible lower end items. Overpriced and ready for the bin after a couple of wears. Nothing seems to be "taking shape" more like " tent shape" Super disappointing

I’ve worn my Marino Skins thermals for everything from trail running and camping to relaxing at home on cold days. They’re warm, durable,… Read more

comfortable, and great value for money. Best of all, they’re proudly made in Australia. They’ve become a regular part of my kit whenever the weather turns cold.

Did an online search, phoned and booked in. Matt, popped around and installed my new Merlin roller door motor, after he took me through a range of… Read more

replacement motors. Lovely young chap, no fuss, just got stuck into it. 3 remotes, 2 for the cars and one for the abode. Followed by a quick demo and double checked everything was in working order. I filled out the warranty online. Matt cleaned up the site after he finished and took away my old motor to dispose of it. Top notch replacement motor and service.

This is a brand new bag I purchased few years ago but open recently and this it's condition in just one week of users ng I am mostly a wfh and few… Read more

days at work j. That too this is how it looks what's the point of getting these expensive product when they cannot even stand a week

TERRIBLE business and avoid at all costs! Website claims to offer free returns but when you go to lodge your return they expect you to pay for… Read more

postage. I questioned this via email and got a reply TWO MONTHS later offering to send me a return label. Their reason for the delay: “we have had quite a large issue in regards to our automated & returns service”.

So I posted back the bathers and six weeks later they’ve gone quiet again and have failed to refund my $149!!!

Had been buying Pilbara shirts for years from Gooleys. I ordered a shirt which quite obviously was labelled incorrectly. It was an "M", but when… Read more

trying on it must have been an "XL" or even a "2XL". I lodged an online enquiry with Gooleys, but have heard absolutely nothing. Nothing at all ! So any incentive to make further purchases has gone.

Simply the best – I’m prone to chafe and petti pants eliminate chafe completely - they have been a godsend! Sizing wise, I’m a pear shape, usually take a 14 in… Read more

bottoms (size up for comfort) and I take a medium in petti pants. Susie was fabulous and took me through the sizing and my shape and what would work best for me. I’ll never look back, they are so stretchy, they’re like a second skin, sit perfectly and have a super comfy thick waistband that’s nice and stretchy - no digging in, no lines, I have never had more confidence around my tummy and bum! Great material too, the skulls and pink flowers are my favourites - highly recommend!!!